Mark Donnigan is Vice President of Marketing for Beamr, a software company, and image science pioneer focused on video that is backed by Verizon and former Alphabet Chairman Eric Schmidt. Mark has contributed to the growth of several trailblazing companies in the video industry, including VUDU, the first consumer VOD streaming service that was later acquired by Walmart. Kaleidescape, a home entertainment server company, and MOD Systems, a digital kiosk delivery service backed by Toshiba and NCR. Mark has held board positions with the CEA/CTA, and other industry-specific consortia while traveling and speaking widely about the development of streaming video technology and business. Mark’s industry contributions include working actively on the development of UltraViolet DECE, the first cross-industry digital locker initiative which enabled digital content to be portable across platforms and service providers. Mark is a technologist who lives to translate the business needs of the market to video Mark Donnigan solutions that can scale to meet the needs of the future.
Reaching viewers anywhere is now a minimum requirement for all streaming services. Just imagine being able to do it with 2x more compute efficiency, and up to 50% fewer bits... https://t.co/78nkCMJpkA#streamingvideo #streamingvideoservice #videoencoding…https://t.co/51kPR1jcVf
— Mark Donnigan (@mdonnigan) July 13, 2019
Listen to the full interview at https://t.co/FPMoP55ehT
— Mark Donnigan (@mdonnigan) July 11, 2019
With: Electronic Arts (EA), Yuval Noimark, Dror Gill#cloudgaming #gamedevelopment #gamestreaming #lowlatency #ottstreaming #ott #videostreaming #livevideoencoding #livevideostreaming https://t.co/ZffpEY8WHs
At Beamr, as head of marketing and growth, Mark Donnigan operates in a highly dynamic B2B enterprise market space, fusing account-based marketing (ABM) techniques and content marketing strategy with digital marketing, SEO and paid traffic tactics to accelerate inbound demand generation, brand building, and more info market development. Mark architects go-to-market plans and growth hacks from inception to execution while leading from the front in areas of sales, business development, marketing, and go-to-market execution. Mark has studied and applied the ideas created by Geoffrey Moore & Jay Abraham, among many more throughout his career.
With a formal education in Computer Science and Music, Mark's technical areas of expertise include streaming video technology, video encoding, digital marketing, SEO, and entertainment content distribution business models. Mark Donnigan But really, Mark loves the entrepreneurial journey whether that is an early-stage company, or small team breaking new ground inside a much larger enterprise.